Multi Media Console

Generate audience participation and interaction

Multi Media Console enables broadcasters and publishers to generate audience participation and interaction – taking programmes and services to a new interactive level and delivering content to a wider audience.

Using easy to remember 5-digit multi media short codes, DJs can engage audiences to interact with their programme with favourite tracks, competitions, and shout-outs; TV producers can encourage citizen journalism by sending in topical pictures or videos; and magazines or social networks can enable their audience to send in user-generated content.

Multi Media Console not only manages outbound campaigns such as voting, competitions and CRM activity, but also inbound response by managing messages and content sent in by the audience.

Capable of processing thousands of messages per minute, Multi Media Console uses 5-digit short codes or long numbers to handle all audience responses, whether text, voice, pictures or video. This keeps the service simple for consumers as they use the same short code or number regardless of the media type they are sending.

Each message is received into an easy to use inbox for further processing and analysis. The Console enables producers to moderate content and differentiate between content to be used by the DJ or broadcaster within the live show. Messages and images can be loaded into a web portal at the click of a button.

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